A few years ago, a trend took hold in the spirits industry in the USA, with spirits being inspired by popular baked goods, desserts or sweets. Snacks are also increasingly serving as the basis for liqueurs or spiced spirits, particularly rum-based varieties from the Caribbean. This trend has now reached the European market. A prime example is Razel’s Salted Caramel Liqueur, developed by a German company.

This liqueur forms part of a range reminiscent of American treats, yet it appeals to more than just those with a sweet tooth. Razel’s Salted Caramel Liqueur is based on high-quality Caribbean rum and is flavoured with natural ingredients. It joins the range alongside varieties such as Peanut Butter Infused and Choco Brownie Infused, and has also been complemented by Razel’s Banana Bread since 2022. The new liqueur impresses with its salted caramel flavour and continues the brand’s success story.